Executive management
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Håkan Lundstedt
CEO/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2021%2F10%2FHakan_Lundstedt_SynsamGroup_2020_Foto_FeliciaYllenius-2.jpg)
Håkan Lundstedt
CEO and board member since 2015.
Born: 1966
Education: Marketing studies, IHM Business School, Sweden.
Work experience: Previously CEO at Mekonomen Group AB, Lantmännen AXA and chairman of Hugo Hendén AB.
Other key assignments: Board member of Rizzo International AB, Rizzo Group AB, and Clas Ohlson AB.
Shareholding: Holds 1,548,343 shares.
Born: 1966
Education: Marketing studies, IHM Business School, Sweden.
Work experience: Previously CEO at Mekonomen Group AB, Lantmännen AXA and chairman of Hugo Hendén AB.
Other key assignments: Board member of Rizzo International AB, Rizzo Group AB, and Clas Ohlson AB.
Shareholding: Holds 1,548,343 shares.
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Martin Daniels
Deputy CEO & Chief Innovation Officer Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FMartin-Daniels22.png)
Martin Daniels
Chief Innovation Officer since 2017 (employed since 2014).
Born: 1980
Education: M.Sc. in Information Technology, KTH Royal Institute of Technology, Sweden. M.Sc. in Economics and Business Administration, Stockholm School of Economics, Sweden.
Work experience: Principal at Boston Consulting Group in New York and Stockholm.
Shareholding: Holds 321,258 shares.
Born: 1980
Education: M.Sc. in Information Technology, KTH Royal Institute of Technology, Sweden. M.Sc. in Economics and Business Administration, Stockholm School of Economics, Sweden.
Work experience: Principal at Boston Consulting Group in New York and Stockholm.
Shareholding: Holds 321,258 shares.
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Krister Duwe
Chief Operating Officer Synsam Group and Managing Director Sweden/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FKrister-Duwe2.png)
Krister Duwe
Managing Director Sweden since 2016.
Born: 1969
Education: Executive Master in Strategy, M-gruppen. Management Strategy, Finance and Leadership at PEAK HSE. Executive Education, Helsinki, Shanghai and Amsterdam. Leadership training, MiL Institute, Lund, Sweden.
Work experience: Managing Director at MECA Sweden AB and BilXtra Sweden AB.
Shareholding: Holds 442,201 shares.
Born: 1969
Education: Executive Master in Strategy, M-gruppen. Management Strategy, Finance and Leadership at PEAK HSE. Executive Education, Helsinki, Shanghai and Amsterdam. Leadership training, MiL Institute, Lund, Sweden.
Work experience: Managing Director at MECA Sweden AB and BilXtra Sweden AB.
Shareholding: Holds 442,201 shares.
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Hanna Ekstrand
Managing Director Recycling Outlet Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2022%2F02%2FAY4A8919-Hanna_portratt-1_min.jpg)
Hanna Ekstrand
Managing Director Recycling Outlet Synsam Group since 2021 (employed since 2018).
Born: 1982
Education:
M.Sc. i Business and Economics, Linköpings University, Sweden. IHM Business School, Sweden.
Work experience:
Head of Sales B2B på Synsam Sweden.
Chief Marketing Officer at Mekonomen Group. Board Member Telge Tillväxt.
Shareholding:
Holds 77 252 shares directly or indirectly through closely related parties (of which 54 731 shares refer to own shareholding, and 22 521 shares refer to holding of closely related natural person).
Born: 1982
Education:
M.Sc. i Business and Economics, Linköpings University, Sweden. IHM Business School, Sweden.
Work experience:
Head of Sales B2B på Synsam Sweden.
Chief Marketing Officer at Mekonomen Group. Board Member Telge Tillväxt.
Shareholding:
Holds 77 252 shares directly or indirectly through closely related parties (of which 54 731 shares refer to own shareholding, and 22 521 shares refer to holding of closely related natural person).
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Jimmy Engström
Chief Digital Officer Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FJimmy-Engstro%CC%88m2.png)
Jimmy Engström
Chief Digital Officer since 2020 (employed since 2015).
Born: 1984
Education: M.Sc. in Economics and Business, Stockholm School of Economics, Sweden.
Work experience: Project Manager at OPX Partners and Consultant at Boston Consulting Group.
Shareholding: Holds 124,531 shares.
Born: 1984
Education: M.Sc. in Economics and Business, Stockholm School of Economics, Sweden.
Work experience: Project Manager at OPX Partners and Consultant at Boston Consulting Group.
Shareholding: Holds 124,531 shares.
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Jenny Fridh
Chief Communications and Sustainability Officer Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2021%2F09%2FJenny_Fridh_SynsamGroup-3.jpg)
Jenny Fridh
Chief Communications and Sustainability Officer since 2019.
Born: 1972
Education: BA. Linköping University, Sweden.
Work experience: Group Director Communications and Sustainability at Scandi Standard AB (publ), Head of Communications at Kronfågel AB, and Scandi Standard AB (publ).
Shareholding: Holds 4,693 shares directly or indirectly through closely related parties (of which 4,573 shares refer to own shareholding, and 120 shares refer to holding of closely related natural person).
Born: 1972
Education: BA. Linköping University, Sweden.
Work experience: Group Director Communications and Sustainability at Scandi Standard AB (publ), Head of Communications at Kronfågel AB, and Scandi Standard AB (publ).
Shareholding: Holds 4,693 shares directly or indirectly through closely related parties (of which 4,573 shares refer to own shareholding, and 120 shares refer to holding of closely related natural person).
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Michael Grimborg
Chief Marketing Officer Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FMichael-Grimborg3.png)
Michael Grimborg
Chief Marketing Officer since 2015.
Born: 1960
Education: Economics studies, Frans Schartau Business Institute.
Work experience: Board member of RAG Real Agency Group AB, Pharem Biotech AB, and Plegium AB, Sales Director at Bonnier Broadcasting.
Other key assignments: Board member of Interactive Advertising Bureau Sverige, Destination Järvsö AB, and Rizzo AB.
Shareholding: Holds 310,006 shares.
Born: 1960
Education: Economics studies, Frans Schartau Business Institute.
Work experience: Board member of RAG Real Agency Group AB, Pharem Biotech AB, and Plegium AB, Sales Director at Bonnier Broadcasting.
Other key assignments: Board member of Interactive Advertising Bureau Sverige, Destination Järvsö AB, and Rizzo AB.
Shareholding: Holds 310,006 shares.
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Per Hedblom
Chief Financial Officer Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2021%2F10%2FPer_Hedblom_2021.jpg)
Per Hedblom
Chief Financial Officer since 2017.
Born: 1967
Education: M.Sc. in Industrial Engineering and Management, Chalmers University of Technology, Sweden. MBA. INSEAD, France.
Work experience: CFO at Mekonomen AB, Partner at Centigo, Associate Director at Arkwright, Consultant at Accenture and Business Sweden.
Shareholding: Holds 21,976 shares.
Born: 1967
Education: M.Sc. in Industrial Engineering and Management, Chalmers University of Technology, Sweden. MBA. INSEAD, France.
Work experience: CFO at Mekonomen AB, Partner at Centigo, Associate Director at Arkwright, Consultant at Accenture and Business Sweden.
Shareholding: Holds 21,976 shares.
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Ingrid Holm
Head of Marketing, People & HR Norway & Education Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FIngrid-Holm2.png)
Ingrid Holm
Head of Marketing of Synsam in Norway since 2017.
Born: 1986
Education: MA. Goldsmiths College, University of London, England. BA. University of the Arts London, England.
Work experience: Digital Marketing Manager at Varier Furniture AS.
Shareholding: Holds 29,301 shares.
Born: 1986
Education: MA. Goldsmiths College, University of London, England. BA. University of the Arts London, England.
Work experience: Digital Marketing Manager at Varier Furniture AS.
Shareholding: Holds 29,301 shares.
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Tina Høyer Gaardsholt
Managing Director Denmark/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FTina-H.-Gaardsholt2.png)
Tina Høyer Gaardsholt
Managing Director Denmark since 2017.
Born: 1977
Education: Studies in Economics, Niels Brock Copenhagen Business College, Denmark. Studies in Business Coaching, Acuity World, Denmark.
Work experience: Head of Sales Nordic at Bang & Olufsen A/S and Retail Director at Telia Denmark.
Shareholding: Holds 43,289 shares.
Born: 1977
Education: Studies in Economics, Niels Brock Copenhagen Business College, Denmark. Studies in Business Coaching, Acuity World, Denmark.
Work experience: Head of Sales Nordic at Bang & Olufsen A/S and Retail Director at Telia Denmark.
Shareholding: Holds 43,289 shares.
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Marina Kereklidou
Creative Director Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FMarina-Kereklidou2.png)
Marina Kereklidou
Creative Director since 2017 (employed since 2016).
Born: 1970
Education: BA. Beckmans College of Design, Sweden.
Work experience: Board member of Marina Kereklidou AB. Fashion stylist for 20 years. Creative Director and clothing designer for BUSNEL clothing brand from 2011 to 2015.
Shareholding: Holds 124,531 shares.
Born: 1970
Education: BA. Beckmans College of Design, Sweden.
Work experience: Board member of Marina Kereklidou AB. Fashion stylist for 20 years. Creative Director and clothing designer for BUSNEL clothing brand from 2011 to 2015.
Shareholding: Holds 124,531 shares.
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Jesper Koefoed
Procurement Director Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FJesper-Kofoed2.png)
Jesper Koefoed
Procurement Director since 2010.
Born: 1968
Education: Higher Commercial Examination (HHX), Lyngby Business School, Denmark. Mini MBA. Probana Business School, Denmark.
Work experience: CEO at Optical Fashion Group A/S, Vice President at Filtenborg and Product Manager at Profil Optik.
Shareholding: Holds 130,757 shares directly or indirectly through closely related parties (of which 87,171 shares refer to own shareholding, and 43,586 shares refer to holding of closely related natural person).
Born: 1968
Education: Higher Commercial Examination (HHX), Lyngby Business School, Denmark. Mini MBA. Probana Business School, Denmark.
Work experience: CEO at Optical Fashion Group A/S, Vice President at Filtenborg and Product Manager at Profil Optik.
Shareholding: Holds 130,757 shares directly or indirectly through closely related parties (of which 87,171 shares refer to own shareholding, and 43,586 shares refer to holding of closely related natural person).
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Malcolm Lidbeck
Chief Business Officer Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FMalcolm-Lidbeck2.png)
Malcolm Lidbeck
Chief Business Officer since 2017 (employed since 2015).
Born: 1963
Education: LL. M. Stockholm University, Sweden.
Work experience: Attorney-at-law at Mannheimer Swartling, CEO at J Lindeberg, Chairman of the ACNE Group and board member of Filippa K Group AB.
Shareholding: Holds 186,796 shares.
Born: 1963
Education: LL. M. Stockholm University, Sweden.
Work experience: Attorney-at-law at Mannheimer Swartling, CEO at J Lindeberg, Chairman of the ACNE Group and board member of Filippa K Group AB.
Shareholding: Holds 186,796 shares.
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Vesa Mars
Managing Director Finland/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FVesa-Mars2.png)
Vesa Mars
Managing Director Finland since 2012.
Born: 1961
Education: M.Sc. in Economics and Marketing, Turku School of Economics and Business Administration, Finland.
Work experience: Managing Director at SF Optical Holding Oy Ab (franchisee of Synsam Group in Finland).
Shareholding: Holds 221,154 shares.
Born: 1961
Education: M.Sc. in Economics and Marketing, Turku School of Economics and Business Administration, Finland.
Work experience: Managing Director at SF Optical Holding Oy Ab (franchisee of Synsam Group in Finland).
Shareholding: Holds 221,154 shares.
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Henrik Persson
Deputy CEO Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FHenrik-Persson2.png)
Henrik Persson
Deputy CEO since 2017 (employed since 2010).
Born: 1971
Education: Studies in economics, Blekinge Institute of Technology, Sweden.
Work experience: Previously CEO at Synsam Sweden, COO and acting CEO at Åhléns.
Shareholding: Holds 786,913 shares.
Born: 1971
Education: Studies in economics, Blekinge Institute of Technology, Sweden.
Work experience: Previously CEO at Synsam Sweden, COO and acting CEO at Åhléns.
Shareholding: Holds 786,913 shares.
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Olav Torgersen
Chief Opticial Officer Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FOlav-Torgersen2.png)
Olav Torgersen
Chief Optical Officer since 2018 (employed since 2011).
Born: 1972
Education: BS. in Optometry, University of South-Eastern Norway, Norway.
Work experience: Store Manager at Synoptik, Head of Sales at Rodenstock Norway, Founder/owner of Synsrådgivning AS, optician at Krogh Optik.
Shareholding: Holds 12,454 shares.
Born: 1972
Education: BS. in Optometry, University of South-Eastern Norway, Norway.
Work experience: Store Manager at Synoptik, Head of Sales at Rodenstock Norway, Founder/owner of Synsrådgivning AS, optician at Krogh Optik.
Shareholding: Holds 12,454 shares.
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Susanne Westford
HR & People Director Synsam Group/https%3A%2F%2Fwww.synsamgroup.com%2Fwp-content%2Fuploads%2F2019%2F05%2FSusanne-Westford2.png)
Susanne Westford
HR & People Director since 2017 (employed since 2015).
Born: 1972
Education: B.Sc. in Marketing, Business and Economics, Uppsala University, Sweden. M.Sc. in Business Law, Lund University, Sweden.
Work experience: Nordic Marketing & Communication Director at Th1ing Group based in London.
Shareholding: Holds 151,196 shares.
Born: 1972
Education: B.Sc. in Marketing, Business and Economics, Uppsala University, Sweden. M.Sc. in Business Law, Lund University, Sweden.
Work experience: Nordic Marketing & Communication Director at Th1ing Group based in London.
Shareholding: Holds 151,196 shares.