Norway

Number of stores: 112
Average number of employees: about 580

(December 2021)

www.synsam.no

Norwegian optics market
Norway is still the least consolidated country in the Nordic region, with the three largest optical chains having a combined market share of over 60 percent. Synsam has a market share
of 21 percent. It is the second-largest chain in the country and the market leader in the medium and premium segment. 19 percent, 850 optical retailers, are independent, although many of them have merged into purchasing groups.