The share (SYNSAM)

Since its founding in 1968, Synsam has grown to become the Nordic region’s leading player in optical retail, eye fashion and eye health, with almost 600 stores. Synsam’s ambition is to continue to strengthen its industry-leading position through innovation and a clear sustainability perspective.

Read more about Synsam Group

Latest press releases

Regulatory Press releases

Repurchase of shares in Synsam during February 23, 2026 – February 27, 2026 (week 9)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) (“Synsam” or the “Company”) has during February 23, 2026, to February 27, 2026, repurchased in total 80,646 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company’s capital structure. The buy-back program announced on August 21, 2025, has been ended, and a total of 2,550,748 shares have been repurchased for a total amount of approximately SEK 160 million.

Read the press release
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Regulatory Press releases

Repurchase of shares in Synsam during February 16, 2026 – February 20, 2026 (week 8)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) (“Synsam” or the “Company”) has during February 16, 2026, to February 20, 2026, repurchased in total 100,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company’s capital structure.

Read the press release
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Synsam wants to help build a better future

Synsam has high ambitions for its sustainability work, and in 2024 it continued its progress towards its vision of being the most sustainable lifestyle company in optical retail and eye health.

Synsam’s Sustainability Work

Year-end Report 2025

The Year-end Report 2025 for January–December 2025 was published on Friday, February 20, 2026, at 07:30 CET.

Live Q&A in English: at 10:30 a.m. CET the same day

Read the report

Q4 2025 – Presentation of results and Q&A


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About Synsam

Since its founding in 1968, Synsam has grown to become the Nordic region’s leading player in optical retail, eye fashion and eye health, with almost 600 stores in Sweden, Denmark, Norway, Finland, Iceland and the Faroe Islands. Synsam’s strategy centers on customer focus, affordability, and innovative store concepts.

About Synsam