Press releases

Non Regulatory Press releases

Synsam invites you to a video presentation of the Q1 report 2026 and a live Q&A session

Synsam AB (publ) will release its interim report for the first quarter of 2026 on Friday, May 8[th ]at 07.30. At the same time, the company will publish President and CEO Håkan Lundstedt’s comment, together with a presentation of the results with CFO Per Hedblom. At 10.30 the same day, you will have the opportunity to participate in a live Q&A session, in English.

Non Regulatory Press releases

Synsam launches exclusive partnership with world star Erling Haaland and enters the international market

Today, Synsam Group (Synsam) announces an exclusive and strategic partnership with one of the world’s most prominent football stars – Erling Haaland from Norway. It includes the launch of a unique collection of eyewear, sunglasses, and sports glasses with a focus on both performance and design, signed by Erling Haaland. Through this partnership, Synsam is also taking a step into the international market.

Non Regulatory Press releases

Synsam Group opens NK Eyewear & Optics in Gothenburg – a new destination for optics, fashion, and exclusive brands

Following the successful launch of the premium concept NK Eyewear & Optics at Nordiska Kompaniet in Stockholm, Synsam Group is now taking the next step. On April 23, the concept will also open at NK in Gothenburg – a destination where high-end fashion, clinical expertise, and a high level of fashion come together in a carefully crafted overall experience.

Regulatory Press releases

Bulletin from Synsam’s Annual General Meeting 2026

Today, Synsam AB (publ) held its annual general meeting at 11:00 a.m. (CEST) in Stockholm. Adoption of the income statement and balance sheet The annual general meeting adopted the income statement and balance sheet for the parent company and the group for the financial year 2025. Dividend etc. The annual general meeting resolved on a…

Regulatory Press releases

Synsam Group’s Annual Report for 2025 is published

The Annual Report of Synsam AB (publ) for 2025 is now available on Synsam Group’s website: https://www.synsamgroup.com/en/investors/financial-reports/ The full report is primarily designed for reading on screens. There is a limited edition of printed copies which can be ordered via telephone +46 (0)8 619 28 60. For further information, please contact: Per Hedblom, CFO Synsam…

Regulatory Press releases

Notice of Annual General Meeting in Synsam AB (publ)

The shareholders in Synsam AB (publ), reg. no. 556946-3358, are hereby given notice to attend the annual general meeting to be held Wednesday, 22 April 2026 at 11:00 a.m. (CEST) at Synsam AB (publ)’s headquarters, Sankt Eriksgatan 60 in Stockholm, Sweden. Registration for the general meeting commences at 10:15 a.m. (CEST).

Non Regulatory Press releases

Synsam scales up its Swedish production – launches the brand Alicia Lind

Synsam Group (Synsam) continues to strengthen its Swedish production through the launch of Alicia Lind™, a new eyewear brand designed and manufactured at the company’s Production and Innovation Center in Frösön, Jämtland. The launch is part of Synsam’s long-term strategy to gradually reshore production, increase control over the value chain, and build an even more resilient business model.

Non Regulatory Press releases

Synsam scales up its Swedish production – launches the brand Alicia Lind

Synsam Group (Synsam) continues to strengthen its Swedish production through the launch of Alicia Lind™, a new eyewear brand designed and manufactured at the company’s Production and Innovation Center in Frösön, Jämtland. The launch is part of Synsam’s long-term strategy to gradually reshore production, increase control over the value chain, and build an even more resilient business model.

Regulatory Press releases

Repurchase of shares in Synsam during February 23, 2026 – February 27, 2026 (week 9)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) (“Synsam” or the “Company”) has during February 23, 2026, to February 27, 2026, repurchased in total 80,646 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company’s capital structure. The buy-back program announced on August 21, 2025, has been ended, and a total of 2,550,748 shares have been repurchased for a total amount of approximately SEK 160 million.

Regulatory Press releases

Repurchase of shares in Synsam during February 16, 2026 – February 20, 2026 (week 8)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) (“Synsam” or the “Company”) has during February 16, 2026, to February 20, 2026, repurchased in total 100,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company’s capital structure.

Regulatory Press releases

Repurchase of shares in Synsam during February 9, 2026 – February 13, 2026 (week 7)

Synsam AB (publ) (LEI code: 5493000TMEGW9DHNOQ70) (“Synsam” or the “Company”) has during February 9, 2026, to February 13, 2026, repurchased in total 125,000 own shares (ISIN code: SE0016829709) as part of the share buy-back program initiated by the board of directors of Synsam in order to adjust the Company’s capital structure.

Non Regulatory Press releases

Synsam expands its investment to Swedish eyewear production – launches new brand Isak V

Synsam Group (Synsam) is launching the new eyewear brand Isak V™, designed and manufactured in Sweden at the Group’s Production and Innovation Center in Frösön, Jämtland. The launch marks a clear step in Synsam’s continued reshoring of production from Asia to Sweden and represents a long-term commitment to local manufacturing, Swedish design expertise and job creation.

Non Regulatory Press releases

Synsam invites you to a video presentation of the Year-end report 2025 and a live Q&A session

Synsam AB (publ) will release its Year-end report 2025 on Friday, February 20[ ]at 07.30. At the same time, the company will publish President and CEO Håkan Lundstedt’s comment, together with a presentation of the results with CFO Per Hedblom. At 10.30 the same day, you will have the opportunity to participate in a live Q&A session, in English.